App Category Statistics — 2026
Compare 101 app categories across Apple App Store and Google Play. 135.6K apps analyzed.
101
Categories
135.6K
Total Apps
Games
Largest Category
All Categories Ranked by App Count
| # | Category | Total Apps | Apple | Avg Rating | Free % | With IAP | Avg Price | |
|---|---|---|---|---|---|---|---|---|
| 1 | Games | 18.1K | 18.1K | 0 | 4.11 | 96% | 2.9K | $141.27 |
| 2 | Education | 10.5K | 10.1K | 404 | 3.41 | 91% | 606 | $220.33 |
| 3 | Utilities | 8.5K | 8.5K | 0 | 3.46 | 92% | 273 | $33.20 |
| 4 | Health & Fitness | 7.2K | 6.9K | 359 | 3.93 | 95% | 510 | $14.30 |
| 5 | Business | 7.0K | 6.6K | 364 | 3.04 | 97% | 276 | $25.66 |
| 6 | Lifestyle | 6.7K | 6.3K | 412 | 3.65 | 94% | 401 | $6.24 |
| 7 | Productivity | 6.5K | 6.1K | 412 | 3.66 | 91% | 449 | $105.97 |
| 8 | Finance | 6.1K | 5.7K | 392 | 3.86 | 96% | 252 | $5.87 |
| 9 | Entertainment | 5.6K | 5.2K | 393 | 3.75 | 93% | 516 | $72.56 |
| 10 | Shopping | 4.4K | 4.1K | 318 | 3.86 | 98% | 141 | $13.82 |
| 11 | Photo & Video | 4.1K | 4.1K | 0 | 3.98 | 90% | 303 | $145.12 |
| 12 | Music | 4.0K | 3.7K | 304 | 4.02 | 85% | 345 | $29.78 |
| 13 | Food & Drink | 3.8K | 3.4K | 382 | 3.62 | 94% | 215 | $6.69 |
| 14 | Sports | 3.5K | 2.8K | 678 | 3.84 | 90% | 569 | $6.27 |
| 15 | Travel | 3.5K | 3.5K | 0 | 3.51 | 93% | 33 | $83.54 |
| 16 | Social Networking | 2.9K | 2.9K | 0 | 3.54 | 95% | 193 | $2.91 |
| 17 | Medical | 2.8K | 2.4K | 382 | 3.85 | 89% | 195 | $13.84 |
| 18 | News | 2.5K | 2.5K | 0 | 3.84 | 98% | 63 | $5.99 |
| 19 | Reference | 2.3K | 2.3K | 0 | 3.77 | 83% | 92 | $40.74 |
| 20 | Book | 1.8K | 1.8K | 0 | 3.90 | 88% | 70 | $16.32 |
| 21 | Graphics & Design | 1.7K | 1.7K | 0 | 4.15 | 84% | 99 | $5.92 |
| 22 | Navigation | 1.5K | 1.5K | 0 | 3.72 | 84% | 47 | $13.84 |
| 23 | Weather | 1.4K | 1.1K | 334 | 4.06 | 85% | 267 | $14.63 |
| 24 | Developer Tools | 1.0K | 1.0K | 0 | 3.29 | 74% | 1 | $5.22 |
| 25 | Tools | 557 | 0 | 557 | 4.15 | 64% | 243 | $4.37 |
| 26 | Simulation | 520 | 0 | 520 | 4.26 | 64% | 348 | $4.71 |
| 27 | Role Playing | 500 | 0 | 500 | 4.12 | 64% | 356 | $7.07 |
| 28 | Puzzle | 498 | 0 | 498 | 4.35 | 67% | 332 | $3.16 |
| 29 | Adventure | 493 | 0 | 493 | 4.15 | 62% | 285 | $5.28 |
| 30 | Personalization | 488 | 0 | 488 | 4.11 | 59% | 257 | $1.77 |
| 31 | Action | 447 | 0 | 447 | 4.20 | 68% | 325 | $4.78 |
| 32 | Strategy | 433 | 0 | 433 | 4.18 | 67% | 334 | $4.77 |
| 33 | Arcade | 433 | 0 | 433 | 4.10 | 72% | 293 | $2.85 |
| 34 | Casual | 430 | 0 | 430 | 4.26 | 81% | 307 | $3.92 |
| 35 | Music & Audio | 389 | 0 | 389 | 4.23 | 76% | 257 | $7.05 |
| 36 | Travel & Local | 377 | 0 | 377 | 4.05 | 95% | 189 | $9.69 |
| 37 | Board | 367 | 0 | 367 | 4.47 | 80% | 305 | $6.48 |
| 38 | News & Magazines | 359 | 0 | 359 | 3.73 | 100% | 208 | — |
| 39 | Card | 358 | 0 | 358 | 4.32 | 86% | 263 | $4.70 |
| 40 | Books & Reference | 356 | 0 | 356 | 4.28 | 84% | 244 | $8.54 |
| 41 | Auto & Vehicles | 354 | 0 | 354 | 3.73 | 88% | 164 | $12.77 |
| 42 | Educational | 353 | 0 | 353 | 4.07 | 86% | 274 | $4.10 |
| 43 | Video Players & Editors | 348 | 0 | 348 | 4.04 | 89% | 247 | $7.41 |
| 44 | Communication | 340 | 0 | 340 | 4.05 | 94% | 225 | $6.65 |
| 45 | Photography | 338 | 0 | 338 | 4.22 | 86% | 258 | $6.51 |
| 46 | Maps & Navigation | 336 | 0 | 336 | 3.98 | 94% | 222 | $17.17 |
| 47 | House & Home | 322 | 0 | 322 | 3.69 | 95% | 182 | $4.99 |
| 48 | Art & Design | 319 | 0 | 319 | 3.97 | 91% | 260 | $4.16 |
| 49 | Racing | 305 | 0 | 305 | 4.16 | 91% | 267 | $3.96 |
| 50 | Trivia | 300 | 0 | 300 | 4.10 | 93% | 231 | $9.47 |
| 51 | Casino | 300 | 0 | 300 | 4.46 | 99% | 226 | $2.99 |
| 52 | Parenting | 288 | 0 | 288 | 4.03 | 99% | 229 | $4.99 |
| 53 | Social | 284 | 0 | 284 | 4.11 | 99% | 265 | $4.32 |
| 54 | Word | 280 | 0 | 280 | 4.50 | 95% | 245 | $4.10 |
| 55 | Dating | 258 | 0 | 258 | 3.78 | 100% | 248 | — |
| 56 | Finance | 245 | 245 | 0 | 4.56 | 49% | 21 | $4.73 |
| 57 | Beauty | 240 | 0 | 240 | 3.71 | 99% | 141 | $3.49 |
| 58 | Comics | 235 | 0 | 235 | 2.96 | 95% | 137 | $4.87 |
| 59 | Events | 229 | 0 | 229 | 3.33 | 97% | 61 | $1.06 |
| 60 | Food And Drink | 225 | 225 | 0 | 4.70 | 52% | 7 | $4.80 |
| 61 | Stickers | 216 | 216 | 0 | 1.20 | 23% | 0 | $1.75 |
| 62 | Libraries & Demo | 211 | 0 | 211 | 3.48 | 99% | 58 | $2.99 |
| 63 | Medical | 205 | 205 | 0 | 4.36 | 58% | 2 | $12.12 |
| 64 | Magazines & Newspapers | 203 | 203 | 0 | 3.30 | 100% | 4 | $5.95 |
| 65 | Games | 201 | 201 | 0 | 4.55 | 51% | 50 | $16.46 |
| 66 | News | 191 | 191 | 0 | 4.30 | 50% | 11 | $3.64 |
| 67 | Sports | 186 | 186 | 0 | 4.48 | 52% | 12 | $4.97 |
| 68 | Shopping | 184 | 184 | 0 | 4.43 | 47% | 2 | $3.95 |
| 69 | Entertainment | 184 | 184 | 0 | 4.56 | 39% | 22 | $6.53 |
| 70 | Weather | 183 | 183 | 0 | 4.38 | 54% | 8 | $3.68 |
| 71 | Travel | 167 | 167 | 0 | 4.54 | 47% | 1 | $5.59 |
| 72 | Reference | 165 | 165 | 0 | 4.61 | 48% | 8 | $5.73 |
| 73 | Navigation | 165 | 165 | 0 | 4.50 | 47% | 5 | $5.16 |
| 74 | Business | 161 | 161 | 0 | 4.38 | 43% | 13 | $10.00 |
| 75 | Games Trivia | 156 | 156 | 0 | 4.17 | 46% | 9 | $3.09 |
| 76 | Books | 152 | 152 | 0 | 4.48 | 38% | 3 | $7.46 |
| 77 | Games Word | 150 | 150 | 0 | 4.65 | 36% | 17 | $2.91 |
| 78 | Lifestyle | 144 | 144 | 0 | 4.54 | 38% | 13 | $5.03 |
| 79 | Health And Fitness | 144 | 144 | 0 | 4.62 | 44% | 13 | $5.45 |
| 80 | Games Music | 143 | 143 | 0 | 4.52 | 41% | 1 | $5.84 |
| 81 | Social Networking | 141 | 141 | 0 | 4.14 | 33% | 13 | $3.30 |
| 82 | Education | 139 | 139 | 0 | 4.42 | 40% | 12 | $9.71 |
| 83 | Games Sports | 132 | 132 | 0 | 4.53 | 30% | 7 | $3.59 |
| 84 | Games Casino | 129 | 129 | 0 | 4.55 | 33% | 5 | $3.78 |
| 85 | Productivity | 119 | 119 | 0 | 4.40 | 27% | 9 | $7.39 |
| 86 | Music | 118 | 118 | 0 | 4.52 | 36% | 6 | $7.74 |
| 87 | Utilities | 117 | 117 | 0 | 4.51 | 38% | 7 | $4.55 |
| 88 | Games Strategy | 111 | 111 | 0 | 4.52 | 27% | 7 | $5.02 |
| 89 | Games Puzzle | 108 | 108 | 0 | 4.57 | 23% | 3 | $4.01 |
| 90 | Magazines And Newspapers | 106 | 106 | 0 | 4.03 | 68% | 2 | $4.80 |
| 91 | Games Role Playing | 103 | 103 | 0 | 4.34 | 20% | 0 | $7.06 |
| 92 | Games Racing | 97 | 97 | 0 | 4.29 | 25% | 4 | $3.10 |
| 93 | Games Family | 94 | 94 | 0 | 4.56 | 32% | 6 | $3.44 |
| 94 | Photo And Video | 92 | 92 | 0 | 4.31 | 21% | 1 | $5.26 |
| 95 | Games Card | 69 | 69 | 0 | 4.56 | 20% | 1 | $4.68 |
| 96 | Games Simulation | 65 | 65 | 0 | 4.49 | 26% | 6 | $4.97 |
| 97 | Games Arcade | 61 | 61 | 0 | 4.38 | 7% | 0 | $4.03 |
| 98 | Games Board | 60 | 60 | 0 | 4.70 | 40% | 4 | $5.10 |
| 99 | Games Adventure | 57 | 57 | 0 | 4.46 | 51% | 8 | $6.45 |
| 100 | Graphics And Design | 16 | 16 | 0 | 4.53 | 13% | 2 | $8.41 |
| 101 | Games Action | 15 | 15 | 0 | 4.43 | 60% | 1 | $4.99 |
Categories by Highest Average Rating
#1
Games Board
4.70★60 apps
#2
Food And Drink
4.70★225 apps
#3
Games Word
4.65★150 apps
#4
Health And Fitness
4.62★144 apps
#5
Reference
4.61★165 apps
#6
Games Puzzle
4.57★108 apps
#7
Games Family
4.56★94 apps
#8
Finance
4.56★245 apps
#9
Entertainment
4.56★184 apps
#10
Games Card
4.56★69 apps
Categories With Most In-App Purchases
#1
Games
2.9K apps with IAP16% of category
#2
Education
606 apps with IAP6% of category
#3
Sports
569 apps with IAP16% of category
#4
Entertainment
516 apps with IAP9% of category
#5
Health & Fitness
510 apps with IAP7% of category
#6
Productivity
449 apps with IAP7% of category
#7
Lifestyle
401 apps with IAP6% of category
#8
Role Playing
356 apps with IAP71% of category
#9
Simulation
348 apps with IAP67% of category
#10
Music
345 apps with IAP9% of category
App Category Trends in 2026
App Pricing Lab tracks 135.6K apps across 101 categories on both Apple App Store and Google Play. This page provides a comprehensive overview of how app categories compare in terms of size, quality, pricing, and monetization.
What is the most popular app category in 2026?
The largest category is Games with 18.1K apps. The top 5 categories are Games, Education, Utilities, Health & Fitness, Business. Together, these categories account for the majority of all tracked apps.
Which app category has the highest ratings?
Games Board has the highest average rating at 4.70 out of 5. Categories with higher ratings tend to have more mature apps and fewer low-quality entries.
Which category has the most expensive apps?
Education has the highest average paid app price at $220.33. For individual expensive apps, see our most expensive apps ranking.